Creative Digital Thinking

Latest News

Surfing on Apple’s latest wave - Apple’s latest mobile touch-based device the iPad, has the potential to be a game-changer in the way consumers surf the web and the way we design for it!

Soccer academy score No Limits funding - Stand Out In Darwen stars Daniel Stubberfield & Lewis Hamlin are seeking to further raise the profile of their innovative ‘curriculum enriching football academy’ S7 Soccer Academy by commissioning a re-brand and new e-commerce website.

How important is your domain name? - In order to sell your products & service’s online, you need to build up your credibility. Having a proper domain name is the first step in that process.

FREE World Cup Web Surgeries - Throughout the 2010 FIFA World Cup we will be holding a number of free 90 minute ‘Web Surgeries’, where businesses can ask us for help and advice on any web or social media related issues whilst enjoying the football and a pint!

Accrington Stanley... “who are they?” - We’re feeling a little reminiscent this month as we’ve just been appointed by Accrington Stanley to re-design its website and develop a fully content manageable solution.

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Search Engine Optimisation (SEO) - Autumn Course Dates

Date Price
October 27th - 28th SOLD OUT £960 + VAT
November 24th - 25th £960 + VAT

Develop the skills of your employees by sending them on this not to be missed course and help them to help your business!!!

SEO Training Course

dpi21's SEO training course is best suited to those seeking a detailed understanding of how to improve their website ranking and visibility within organic or natural search engine results pages (SERPs).

Our two day SEO training course provides an in-depth explanation of factors contributing to success or failure in search engine optimisation including: keyphrase planning and strategy, competitor benchmarking, index inclusion and exclusion, Google sitemaps, on-page or off-page optimisation, the concept of PageRank and link building.

During the course we will highlight strengths and weaknesses of your own websites with the aim of setting objectives on improving their search rankings.

“Absolutely perfect for my needs. Quick wins as well as long-term actions to take away.”
Lyndsay Milne, Marketing Manager - The SLC Group

How will you benefit from this course?

Following this training course, you will be able to:

  • Optimise your website search engine ranking and performance
  • Use online tools to carry out keyphrase analysis
  • Perform competitor benchmarking using tools and advanced search commands
  • Implement best practice SEO copywriting and site architecture
  • Carry out effective link building and optimise your Google search rank
  • Basic optimisation & site structure improvement
  • Understand and utilise social search and participation marketing
  • Monitor & manage your paid search (PPC)

SEO Training Course Content

Day 1 - Baseline and Keywords (morning session)

  • Creating SEO Idea bank
  • Keywords 
  • Baseline Assessment
  • Competition
  • Analytics & Goals

Kick it into gear (afternoon session)

  • Basic optimisation
  • Site structure improvements
  • Link building
  • Social Search and Participation Marketing

Day 2 - Establish The Habit  (morning session)

  • Set up your paid search account
  • Selling through search
  • Speciality Search
  • Research & Development

Its a way of life (afternoon session)

  • Build Content
  • PPC & ROI
  • What's your problem
  • SEO status report
  • Forging your own SEO path
  • The Slacking Off & Rewards

Who is this SEO course typically aimed at?

  • Marketing staff and website managers
  • IT and technical staff
  • Sole traders and/or start-ups

Autumn Course Dates

Tuesday 27th - Wednesday 28th October 2009
Tuesday 24th - Wednesday 25th November 2009

Course Fees

£960 +vat

You can pay either by credit card, or by company invoice. Fees include teas & coffees, comprehensive course notes, and access to 4 weeks post course support.

Register Today